Liquor Store Manager

About the role

The Liquor Store Manager will lead all operational aspects of the liquor outlet, ensuring efficiency, compliance and strong sales performance. You will be responsible for driving growth through strategic pricing, product assortment and market insight while maintaining profitability.

Key responsibilities

• Manage sales and margin mix, P&L, and store budgeting.
• Control expenses, cash flow and working capital.
• Oversee customer credit, debtors and in‑store buying processes.
• Develop and execute pricing strategy; negotiate liquor prices with suppliers.
• Conduct competitive tracking and ensure market competitiveness.
• Implement finance administration procedures and maintain accurate records.
• Develop category strategy, monitor margins and manage top‑customer relationships.
• Ensure liquor licences are up‑to‑date and legislative requirements met.
• Plan and achieve business goals, staffing and store layout standards.
• Manage shrinkage, stock levels and weekly/monthly counts.
• Execute store promotions and maintain data integrity in the Arch system.

Required profile

• Proven experience managing a liquor retail outlet or similar business.
• Strong commercial and financial acumen with ability to analyse sales data.
• Experience negotiating with suppliers and managing budgets.
• Knowledge of liquor licensing regulations and compliance.
• Leadership skills to coach staff and ensure operational standards.

Required skills

• Arch (store management system)