Lead Trade Marketing – HORECA

About the role

The Lead Trade Marketing – HORECA will join the Commercial team at Coca‑Cola Beverages Zambia (CCBZ), based in Lusaka. Reporting to the Director of Revenue Growth & Trade Marketing, the role is responsible for driving trade marketing initiatives within the HORECA (Hotel/Restaurant/Café) channel. Coca‑Cola Beverages Africa (CCBA) is the eighth‑largest Coca‑Cola bottling partner worldwide and the largest on the African continent, accounting for over 40 % of Coca‑Cola volume sold in Africa. With more than 18,000 employees across 14 countries, CCBA serves over 735,000 customers with a portfolio of international and local brands. In Zambia, CCBZ operates as part of this network, delivering the company’s beverage portfolio to the market. The Lead Trade Marketing – HORECA will play a key part in supporting revenue growth by developing and executing trade marketing strategies tailored to the hospitality sector.

Key responsibilities

Required profile

Required skills