Sales & Marketing Officer

About the role

A Sales & Marketing Officer is needed in Lusaka, Zambia. The role covers lead generation, quotation follow-up, sales presentations and market research, with the aim of meeting and exceeding monthly sales targets.

Key responsibilities

• Identify new market opportunities and develop strategies for market penetration and expansion.
• Generate new leads and build strong relationships with potential and existing customers.
• Follow up on quotations and convert them into confirmed sales, and follow up on outstanding quotations, inquiries and prospective clients.
• Meet and exceed monthly sales targets.
• Conduct market research on customer needs, trends, competitors and new opportunities.
• Promote products and services to new and existing customers and maintain a strong customer database and sales pipeline.
• Prepare and deliver sales presentations and product demonstrations where required.
• Develop strategies to increase sales of existing products and introduce new ones, and coordinate with production and operations teams so customer requirements are met.
• Prepare regular sales reports, market updates and sales forecasts for management.
• Participate in exhibitions, promotions, site visits and other marketing activities, and monitor competitors' pricing, products and activities.

Required profile

• Diploma or degree in Sales & Marketing, Business Administration, Commerce or a related field.
• At least 2-3 years of experience in sales and marketing.
• Proven ability to generate leads and turn quotations into sales.
• Good knowledge of the local market and ability to spot new business opportunities.
• Valid driver's licence is an added advantage.

Required skills

• Strong negotiation, communication and customer relationship skills.
• Target-driven, self-motivated and able to work with minimal supervision.
• Computer literate, with good reporting and presentation skills.